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After blacking out all of his profile photos on social media, Eric Church posted a cryptic post teasing something special for January 11.
The clip consists of radio static, which is briefly interspersed by Jelly Roll's new Country Radio No. 1, ‘Son Of A Sinner’, as well as Ashley McBryde's ‘Bonfire At Tina's’, Cody Jinks’ ‘Must Be the Whiskey’ and Church's own hit single, ‘Springsteen’.
The static then clears to reveal a cleverly camouflaged date, ‘1.11.2023’.
Speculation is rife among members of North Carolina native's ‘Church Choir’ fanbase as to what this new announcement could entail.
Some feel it could be a new tour announcement, with Jelly Roll, Ashley McBryde and Cody Jinks all joining Church as opening acts.
Jelly Roll currently has no dates scheduled for 2023, after emerging as one of the break-out stars of 2022.
Cody Jinks has a handful of dates set for February, but nothing thereafter, while Ashley McBryde is heading out on the road with The Judds.
However, those dates are wrapped up towards the end of February, so perhaps Eric Church is preparing a blockbuster tour for the summer.
Other suggestions are that the man known as ‘The Chief’ could be gearing up to make an announcement regarding his Outsiders Radio station, or possibly the state of his Chief's bar in Nashville, which is yet to receive an official opening date.
Would it be too fanciful to hope that Church might even be releasing a new album, featuring Jelly Roll, McBryde and Jinks?
Fans of the ‘Drink in My Hand’ hitmaker will have to wait a couple more days before they find out, but in the meantime, we'll continue allowing our imaginations to run wild as we try and decipher what Eric Church is plotting for us.
For more on Eric Church, see below: