Ah, the feel of the sun beating down on your face, the sound of the waves brushing gently against the shore, and the taste of another ice cold Corona and lime touching your lips. There's nothing quite like it.
But in December, as we reach for our favourite Christmas jumper and inch a little closer to the fire, that sun-soaked paradise can seem a long, long way away.
However, don't fear - Luke Bryan is here to help. The counter megastar's annual Mexico-based celebration, Crash My Playa, is returning in January 2023.
The all-inclusive, four-day event pivots around the idyllic location of Moon Palace Cancún.
A penthouse-suite of artists has been unveiled for the 2023 instalment, with Luke Bryan set to reprise his headlining duties for two nights.
Chris Stapleton and Cole Swindell will take the helm for the other two dates, and they'll be joined by a slew of high-profile acts, from Lionel Richie and Dustin Lynch, to Ashley McBryde and Carly Pearce.
Fans will be hoping McBryde and Pearce join forces on the Crash My Playa stage for their chart-topping hit, ‘Never Wanted To Be That Girl’.
Also set to perform is Florida's Brian Kelley, whose summery, tropical-themed array of tunes will perfectly complement the beachside ambience. Chase Rice, Dylan Scott, Alana Springsteen, Chayce Beckham and more will also be taking the stage.
The 2022 fiesta also featured Dustin Lynch and Ashley McBryde, along with other country heavy-hitters, such as Jason Aldean, Riley Green, LOCASH, Jimmie Allen, Lainey Wilson and Caitlyn Smith.
For the full Crash My Playa 2023 line-up, see below:
For more information and to purchase tickets for all country festivals taking place in 2023 and 2024, head here.
For more on Crash My Playa 2023, see below: