Luke Combs’ Wife Nicole Teams Up with Columbia and Academy Sports + Outdoors for New Fleece Campaign

Luke Combs’ wife Nicole is continuing her partnership with Columbia and Academy Sports + Outdoors, with the Florida native showcasing a brand new range of comfy fleeces.

Nicole teams up with Columbia and Academy Sports + Outdoors to showcase some cozy gear in time for the temperature dropping this Fall. Nicole dons items such as the Columbia Sportswear Women’s Helvetia™ Vest, which is listed on Academy Sports + Outdoors for $80. Nicole wears it in Khaki - which is probably our favourite option - but other colours such as Dark Pink 01 and Brown are available, too.

As part of the new promotional campaign, Nicole also wears the stylish Columbia Sportswear Women’s City Trek Heavyweight Beanie in Medium Purple 01, listed for $26.

One of the stand-outs has to be the Columbia Sportswear Women's Helvetia II Printed Cropped 1/2 Snap Fleece Pullover, priced at $85 via Academy. Nicole opts for the Black colorway, but honestly any of the various camouflage-inspired items look sleek and tailor-made for the colder months. The slightly cropped silhouette means you can still feel on-trend, while wrapping up and staying warm.

A similar option we're loving is Nicole's Columbia Sportswear Women’s Timber Meadow™ MTR Half‑Zip Fleece for $65 on Academy, with Nicole wearing the Green colorway.

This is another cozy staple, but with a slightly more understated design that could make it easier to pair. The Half-Zip Fleece has a regular fit, so you lose that cropped feel of the Fleece Pullover, but the cinched bottom still gives it a contemporary silhouette.

Hilariously, Nicole's husband, Luke - another Columbia ambassador - has taken to the comments to express his excitement. His attention seems to have been stolen, however, by the blue 4x4 that Nicole is posing on, rather then the fleeces she is promoting.

Luke has commented simply, “THE TRUCK!!”, with Nicole amusingly trying to get his focus back to more important matters, replying, “@lukecombs ok but what fleece is ur fav???”

There are a range of stellar options in this new collection, with all of Nicole's top picks compiled in the Nicole Combs Lineup section of the Academy Sports + Outdoors website.

There are a handful of early Black Friday discounts already on offer across Academy Sports + Outdoors, with major in-person events planned for November 27th and 28th.

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