Artist - Megan Moroney 12

23 New Artists for 2023

December 14, 2022 11:48 am GMT
Last Edited December 7, 2023 3:03 pm GMT

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A new year calls for new music, and if this list is anything to go by, 2023 is going to be huge for the budding stars of country, Americana and roots.

Whether they're the arena headliners, revered poet-lyricists or scene shapers of tomorrow, these 23 artists (listed alphabetically) are the Holler editorial team's pick for 2023.


Adeem the Artist

Adeem first caught our attention with their sweet blend of angsty Bright Eyes-esque Americana and wide-eyed Appalachia on their early self-released EPs; a reputation that was built upon with their debut album Cast Iron Pansexual when it came out in 2021.

But it was with 2022’s White Trash Revelry that they truly exploded into our hearts! Scoring a near-perfect 9.5 in our review, it came too late for our end of year polls, but makes it in plenty of time to be tipped as a piping hot prediction for 2023. - Jof Owen

On repeat: ‘Heritage of Arrogance’

For fans of: Bruce Springsteen, The Hold Steady, The Gaslight Anthem


Alana Springsteen

When a new country artist pursues a pop-leaning sound, it often opens them up to an array of traditionalist gripes and jibes. Springsteen, however, is welding country and pop in a way that feels fresh and original.

Her recent History of Breaking Up (Part Two) showcased the variegated shades and sonic textures that Springsteen is drawing on, while still weaving it all together into one cohesive voice. - Maxim Mower

On repeat: 'New Number'

FFO: Kelsea Ballerini, Mickey Guyton


Allie Colleen

It’s hard to listen to Allie Colleen and not look out for echoes of her superstar father, Garth Brooks. Despite this, Colleen is quickly carving out her own distinctive path in country music. On recent releases, she appears to be leaving her poppier origins for a sound that flits between gentle folk (‘Feels Like’) and ferocious country-rock (‘Halos and Horns’).

After scoring her first Mediabase Top 40 hit with ‘Ain’t the Only Hell (My Momma Raised)’ this year, we’re excited to see what 2023 holds for the Oklahoma native. - MM

On repeat: 'Halos and Horns'

FFO: Ashley McBryde, Lainey Wilson


Bailey Zimmerman

Bailey Zimmerman’s 2022 went from strength to strength; the jewel in the crown of his Leave The Light On EP being the stormy ‘Fall in Love’. It became his first country radio No. 1 in early December, while the project as a whole earned him the most streamed all-genre debut of the year.

Beneath all the hype and accolades, though, is a singer-songwriter with a knack for delivering soul-baring, heartache-themed ballads. His music hits a sweet spot between being polished enough for mainstream listeners, while having just enough rough edge to please country’s outer reaches - a combination that is already proving lethal. - MM

On repeat: 'Waiting'

FFO: Parker McCollum, Ben Burgess